Do guys buy jewelry for women?

The Stella & Dot Spring line debuted over the weekend. It all looks SO fabulous - I had a hard time figuring out what to buy for my sample case. Plus, I'm the kind of women who thinks every piece will look good on me so let's buy one of each. Unfortunately, my budget didn't allow for that. But it did get me thinking about Valentine's Day. What would my customers like to receive as a Valentine's Day gift? Because jewelry IS a traditional Valentine's Day gift (hint, hint ;-)!

Then I began wondering: Do guys buy jewelry for women? It seems like a no brainer. What women wouldn't want jewelry from their special guy? Ah, and there's the rub. Some women are picky about their jewelry and the guy doesn't want to buy the wrong thing. Or the guy's special lady doesn't like jewelry, so he doesn't see any reason to buy jewelry for ANY of the women in his life. Or the guy has no clue what to buy, so he doesn't. Buy anything. At all. What's a guy to do?
ASK for help! Find a relative or co-worker or someone at your church who wears jewelry and ask her to help you! Because if you buy the RIGHT jewelry for one of the ladies in your life, she will be ecstatic! You will be the best guy ever and all the women will love you. Okay, perhaps I exaggerate.

Or take some advice from a woman who LOVES jewelry. Pay attention to what she wears. She being your: wife, significant other, daughter, mother, sister, aunt, niece, or grandmother. If she doesn't wear jewelry then DON'T buy her any! If she does wear jewelry then take note of what it looks like. Is it big, bold, and blingy? Or does she wear a delicate chain? Does she wear gold or silver? Does she wear the same earrings all the time? (Hint: don't buy her earrings if she wears the same ones all the time.)  Does she wear many rings or only a wedding band? (Hint: Don't buy her jewelry if she only wears a wedding band.)  When you pay attention to the details you almost always pick the right thing.

Or give her a catalog (one of mine of course) and let her select some items she likes and buy her one of those. This option is so easy! Call me and I'll mail you a catalog
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Now I'm back to my original question. So guys, do you buy jewelry for any of the special women in your life? Why or why not?

Can't wait to read your answers!